Brand Manager

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Brand Manager

Location:

Melbourne

Salary:

Work Type:

Full Time

Hungry for a new Marketing adventure and describe yourself a foodie? Taste buds tempted by a fast-paced role looking after a nation-wide restaurant brand? Salivating at the thought of working in a fun and happy team? Then this exciting Brand Manager role is for you.

You’ll have end-to-end Marketing responsibility for all aspects of this well-known QSR brand, with outlets throughout Australia. You’ll review, adapt and further develop the Marketing strategy, and then deliver all communication planning and campaigns, with a skew to Digital and Social channels. Working closely with other parts of the business, you’ll collaborate on creating new dishes and menus, keeping an eye on market trends and competitor behaviour. You’ll work with Designers and agencies to deliver in-store collateral and point-of-sale, and will act as the brand guardian across all Marketing material. There is a focus on Local Store Marketing too, so you’ll drive Marketing opportunities at a grassroots level also. It’s a busy, dynamic role with lots of projects on the go, so you’ll need to be able to juggle priorities, meet deadlines and work with a wide range of stakeholders.

To succeed in this role you’ll have three to four years’ Marketing experience in a QSR, FMCG or retail business, ideally with Brand responsibility. You’ll need energy, a positive, upbeat approach and a real passion for Marketing. You’ll be reporting directly to the CEO so need to be confident and able to work independently.

The business owns a stable of restaurant brands, all of which are growing rapidly – so a great time to join! They are Marketing-led so there is a lot of respect and support for the Marketing team especially. It’s a harmonious, tight-knit team led by a fantastic CEO who invests in developing his team’s careers. The role offers hybrid working arrangements, and the office is located in an inner-city Melbourne suburb.

A fabulous role for an experienced Marketer looking for an autonomous, fulfilling role.

Love a role that’s both strategic and creative? This well-established national professional association is looking for a hands-on marketer who can think and do, working in a remote working team.

As Content & Communications Manager, you'll own the content, email and social program that keeps members and the wider industry engaged.Reporting to the Head of Operations, you'll build and run the content calendar, content strategy and EDM strategy. You’ll develop the monthly member newsletter, social posts, website landing pages, articles, case studies, member interviews and some thought leadership articles. You'll plan and deliver campaigns across membership, professional development, events and partnerships. For major campaigns you'll brief an external designer, and you'll work within established brand guidelines and templates. You'll also play a big part in rolling out HubSpot as the new CRM, setting up automated journeys and segmented follow-ups, such as communications after webinars and masterclasses, and putting AI tools to work. Day to day, you'll manage the paid social agency and media partners and own reporting on campaign metrics. 

To succeed in this role, you'll need at least five years' experience working across content, Digital and email. Above all, you'll be an outstanding writer who can adapt to a brand's tone of voice and produce copy that sounds like a person wrote it. You'll be a Digital native with an AI-first mindset and enough technical understanding to make the most of a CRM rollout. You'll also bring hands-on experience building EDMs (ideally in HubSpot) and working in WordPress, a good eye for design, and confidence producing assets in Canva. Membership or association experience would be a bonus but isn't essential. Most importantly, you'll be proactive and energetic, commercially minded and resourceful enough to move quickly from idea to execution.

This organisation supports professionals throughout their careers with development programs, accreditation, events and thought-leadership, and is entering an exciting new chapter. The team is small and collaborative, so good ideas get to market quickly without layers of approval, and you'll work alongside respected practitioners and industry leaders. The role is primarily work from home, with occasional face-to-face meetings and events in Sydney or Melbourne.

If you're a strong writer who likes getting things done and wants the flexibility of working from home, we'd love to hear from you.


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